rigel coda: What Can Microsoft Do To Make You Want The Xbox One?

Wednesday, May 29, 2013

What Can Microsoft Do To Make You Want The Xbox One?

It seems clear now that few actually intend to purchase the Xbox One right out of the gate. Definitely few around here at PSXE, which makes sense.

In general, though, things haven't gone well for Microsoft over the last week or so. So here's the question- We're all gamers, right? We all have ideas. We all know what we want. We all basically know what Microsoft did terribly wrong when unveiling the Xbox One. Now you don't want one. But what can be done to make you want one in the future...?

Some people are apparently so bitter about this mess that they've sworn off Microsoft completely. We've had more than a few people sign up at PSXE, saying they were once admitted hardcore Xbox fans, but they just couldn't believe what they saw when the Xbox One was announced. They've switched teams and they're not looking back. Other people are trying to be a bit more patient and objective; they're waiting to hear a little more and above all else, they want to hear about more games. There are a few promising ones, after all, and several more could be revealed at E3. And I honestly hope that happens.

So, would that do it? A few more high-profile, totally awesome-looking Xbox One exclusives? Or would Microsoft have to rescind a few of their planned programs and policies? For instance, it seems possible that Sony has axed their own DRM plans after the consumer backlash. So maybe Microsoft can do something similar and reclaim lost loyalty. Or perhaps you'll conclude that you don't mind a few of the restrictions and mandates quite as much as you thought. Like I said, we're all gamers, so what can Microsoft do? Is it already over or can they win you back?

Tags: xbox one, microsoft, xbox 720, next generation

5/27/2013 10:47:54 PM Ben Dutka

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